09. apr 2020.

Italijanski „Vog“ izlazi bez naslovne fotografije, sa potpuno belom stranicom

Aprilski broj časopisa „Vog Italija“ izlazi 10. aprila sa potpuno belom naslovnom stranom, na kojoj osim imena časopisa i meseca u kojem izlazi nema više ničega.

„Pre samo dve nedelje spremali smo se da pustimo u štampu izdanje koje smo planirali neko vreme, ali govoriti o bilo čemu drugom dok ljudi umiru, doktori i sestre reskiraju svoje živote i svet se zauvek menja – nije DNK Voga“, napisao je glavni urednik Emanuele Farneti.

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The Vogue Italia April Issue will be out next Friday 10th. 🤍🤍🤍 “In its long history stretching back over a hundred years, Vogue has come through wars, crises, acts of terrorism. Its noblest tradition is never to look the other way. Just under two weeks ago, we were about to print an issue that we had been planning for some time, and which also involved L’Uomo Vogue in a twin project. But to speak of anything else – while people are dying, doctors and nurses are risking their lives and the world is changing forever – is not the DNA of Vogue Italia. Accordingly, we shelved our project and started from scratch. The decision to print a completely white cover for the first time in our history is not because there was any lack of images – quite the opposite. We chose it because white signifies many things at the same time. 🤍🤍🤍 White is first of all respect. White is rebirth, the light after darkness, the sum of all colours. White is the colour of the uniforms worn by those who put their own lives on the line to save ours. It represents space and time to think, as well as to stay silent. White is for those who are filling this empty time and space with ideas, thoughts, stories, lines of verse, music and care for others. White recalls when, after the crisis of 1929, this immaculate colour was adopted for clothes as an expression of purity in the present, and of hope in the future. Above all: white is not surrender, but a blank sheet waiting to be written, the title page of a new story that is about to begin.” #EmanueleFarneti @EFarneti #imagine #FarAwaySoClose #WhiteCanvas — Read the full Editor’s letter via link in bio. Full credits: Editor in chief @Efarneti Creative director @FerdinandoVerderi

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Odluku da prvi put u istoriji štampaju u potpunosti belu naslovnicu, kaže, nisu doneli zato što im je nedostajalo fotografija, nego upravo suprotno.

„Izabrali smo je, jer bela označava mnogo stvari istovremeno“, dodao je on.

„Bela je pre svega poštovanje. Bela je ponovno rođenje, svetlost nakon tame, zbir svih boja. Bela je boja uniformi koju nose oni koji reskiraju svoje živote kako bi spasili naše“, napisao je Farneti na Instagramu.

Iznad svega, ukazao je on, bela nije predaja, nego prazan papir koji čeka da bude ispisan, naslovna stranica nove priče koja treba da počne.

1 komentar za: “Italijanski „Vog“ izlazi bez naslovne fotografije, sa potpuno belom stranicom

  1. Marko

    Jadno , umesto da sad oraspoloze ljude golom manekenkom sa firmiranom maskom

    09. апр 2020. at 11:49

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